Look Sharp, Get More Money

For this latest study, Redfin dug a little deeper, looking at photo sharpness. Photo sharpness can be thought of as detail added to a picture by using a good camera, lens and lighting. Whether it’s a crisp reflection in a mirror, or bright flowers in the front yard, a sharper picture will show a house in its best light. We used some fancy math and image processing via OpenCV to group our photos by a sharpness percentile. The sharpest 10 percent of photos sold at or above list price 44 percent of the time, while listings with average sharpness sold at or above list just 13 percent of the time.